Giải đề thi IELTS Writing Task 2 ngày 31/08/2023
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Đề thi IELTS Writing Task 2 ngày 31/08/2023
Large companies use sports events to promote their products. Some people think it has a negative impact on sports. To what extent do you agree or disagree?
The proliferation of commercials at athletic events has generated a lot of discussion, with many contending that this development has a negative impact on the sports sector. I partially disagree with the statement from my point of view.
Sample Answer
The proliferation of commercials at athletic events has generated a lot of discussion, with many contending that this development has a negative impact on the sports sector. I partially disagree with the statement from my point of view.
First off, using sporting events as a platform for advertising may be quite advantageous for both the event and the sports team. First off, advertising can aid in defraying the costs associated with event organizing and increasing attendance. Internationally renowned sporting events may be quite expensive for the host nations, and if there were no corporate sponsorship, the costs would not be covered by ticket prices alone. This would turn off spectators and reduce event revenue. For instance, it is estimated that the 2021 Tokyo Olympics game brought in 2.25 billion US dollars in advertising revenue, which is over 20% of the hosting expense. Second, by improving their standard of living, advertisements might help athletes concentrate on their competition rather than worry about their financial situation. Some athletes, like Ronaldo and Messi, even became wealthy as a result of product sponsorships.
However, if a product is unethical, advertising it during sporting events may have unfavorable effects. Sports teams should be cautious about the products they can support because sports stars are powerful people. To be more specific, a 2013 study from Yale University indicated that the prevalence of childhood obesity has increased as a result of several sports sponsorships that promoted junk food. This is due to the impressionability of children, who may mistakenly believe that fast food is healthful if they watch prominent athletes eating it and develop desires for junk food.
In conclusion, even if I think that using sporting events as a platform for promotion can be advantageous, the organizers and the athletes should be conscious of the effects of the things they promote.
